VBFS with many changes

The Venice Beach Freak Show Poster has taken on a new look to add depth and inter-connectivity from the areas.  Text in the lower right box has been re-arranged, the banner has added details and shadows and circles are now expansive with bursts.
The turtle, frog and calf all have been updated with added detail.

RDS First Shot

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With our target audience of 18-25 year olds (college students) we are looking to


This first image is of a neuclear power plant that looks like it is giving off scary illuminated doses of radiation.  We are going with the slogan of "When  You're Toast" and variations of.  This image was going to work with a "reset" or "extra life" button like on a video game and the RDS identification (or just letters) below it.

While this layout is a possibility, we are looking at something a little bit more closer to "dorm". 

The Venice Beach FreakShow Progress/Updated

The Venice Beach Freak Show ad has undergone some changes that should make it more appealing.

Color for the entire background was added as well as color changes for specific items.

All text was aligned using grid lines. Text in boxes are right or left justified according to the left/right position of each box on the page.
All text stretching was removed and  replaced with spacing between letters.

The banner has gone through some changes including color. shading-lighting contrasts, and a slightly weathered appearance.



The gold/bronze color has be extended to the circular info areas that address admission cost.  The new look give the appearance of currency.

RDS Project 18-25 yr ' Word Bank 5 03 11

Oops, this got posted on kevinkdigital blog along with the other RDS post.


Understanding that my target group is usually more receptive to copy with 1-5 words (instead of 40-100 words), each word must be as powerful as a sentence or paragraph, and have the ability to help create thought (start a thought process).

For this campaign, any visuals (images) will be used to support the strength of the few words used.

Word Bank(s)
Disaster, catastrophe, melt down, Fiasco, Elmore, accident, mishap

Nueclear disaster, nuke, Fry, Fried, crisp, Toast

Recovery, rescue, save, resolve, make safe, resume, return, restore, refresh, repair, reconfigure, Neutralize, counteract, defuse, deactivate

Lesser negatives, No, don't, avoid, Prevent, Anti, Un, stop, prohibit, obstruct, halt, cease

After, Post

Additional word research would be text abbreviations.

Today the inspiration of a video game button came to me.  I will develop it,